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info@spanishapproach.com
Tel: +34 952 067 742
  +34 677 688 427
Fax: +34 952 067 742
Calle Dolores Ibarruri 39, A1
Málaga 29004, SPAIN
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Our 2010 product menu: MarketCheck | MarketPlan | DistribPlus | Webtext | CulturaPlus | Experto24/7

CulturaPlus

Business between English-speaking and Spanish-speaking companies could be vastly improved if people better understood how to handle the cultural differences.  CulturaPlus will show you how doing it right could open up a new world of fresh customers to target.

English-speaking countries and Spanish-speaking countries have real differences in their approach to life and their views of society that will influence the way you deal with them.  Many companies fail in their expansion plans because they do not understand the basic psychology behind the differing styles of business etiquette.

For example many people from English-speaking countries cannot understand why Spanish countries do not communicate in writing and respond to e-mails as often as the English do. Many Spanish speakers do not understand why English speakers 'belittle' themselves and say ‘sorry’ so often over seemingly trivial things.

To avoid these frustrations our fun half day CulturaPlus seminar looks at the differences between the cultures and will equip you or your employees to deal more effectively with international clients.

This service is specially packaged to provide excellent value for money. Please contact us for more information and the latest price. Other special product packages available include:

MarketCheck – before you start to expand, we’ll do a study of themarket, customer groups & the competitors. 

MarketPlan – we will critically review your existing marketing and make a simple plan so that you can start to go forward.

DistribPlus – we will help you identify the best type of distribution network.

Webtext – to improve the text of your website in English or Spanish.

Experto24/7 – benefit from our ongoing advice but pay only when you need it – your own marketing expert on your team for less than you expect.

For more details of our other general services, which can be tailor-made to your needs please click here

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